It’s time to do a little housecleaning with The Roadhouse – specifically a feed consolidation.
When iTunes blasted into the podcasting world, The Roadhouse was in the directory from day one. While I was very grateful to see that, it wasn’t all good news. The feed provided to iTunes users was, in fact, the base feed for my Feedburner feed. Within a few weeks, the Feedburner feed was added to the iTunes directory and I saw an huge leap in those numbers. However, as many folks had subscribed via iTunes to the base feed rather than the trackable Feedburner feed, I had no real idea of the number of subscribers to the show.
Also within weeks of the introduction of podcasts in iTunes, I moved all my hosting to Libsyn. This was part of a general move by Association of Music Podcasting podcasts to Libsyn. It was also necessitated by the huge bandwidth bills of previous months, as The Roadhouse continued to gain listeners. One of the attractions of Libysn was the great reporting tools. They opened up a whole new view of The Roadhouse that had been invisible previously. I was nothing short of astounded by the numbers of people listening to the show (~3,000 for any given edition). However, Libsyn’s numbers aren’t publicly available, as are Feedburner’s. So, while I can honestly say that The Roadhouse has 3,000 subscribers, I can’t back those numbers up in any tangible way. (The folks at Libsyn, by the way, are considering making individual podcast subscriber number available via RSS, but haven’t yet found the time to build out that tool.) In short, the differential between Libsyn and Feedburner (1,200 subscribers) is now becoming a serious handicap.
So, here’s the crux of the biscuit. If you’re now subscribed to the show via the steidler.net/roadhouse.xml feed, please take a minute or two to resubscribe at the http://feeds.feedburner.com/roadhouse address. This is, quite simply, the most important thing you can do right now for the show – far more important than tips or merchandise purchases. As I continue to secure permissions from additional labels and to look for non-intrusive targeted advertising opportunitites, the Feedburner numbers are the ones that those other parties will be looking to for substantiation of my subscriber claims. I know how strong this audience is. I just need to be able to prove it elsewhere.
Feel free, as always, to contact me if you have any problems in making the change. I’ll be glad to help in any way I can. And, thanks in advance for your support.